Facebook Ads Strategies for Marketers

What Will You Learn?

• How to set up and manage Facebook Ads like a professional
• How to target the right audience using Core, Custom, and Lookalike Audiences
• How to create high-converting ad creatives and ad copy
• How to choose the best campaign objectives for different goals
• How to set up Facebook Pixel and track conversions
• How to run retargeting and scaling campaigns
• How to read and analyze ad metrics to optimize performance
• How to fix underperforming ads and maximize your ROI
• How to create proven ad strategies for leads, sales, and brand growth
• How to avoid common mistakes and stay updated with Facebook policies

Requirements

• A basic understanding of Facebook and Instagram
• A Facebook Business Page (or willingness to create one)
• A Facebook Business Manager account (free to set up)
• Willingness to invest a small budget for ads (even $5–$10/day)
• A laptop or smartphone with internet access
• An open mindset, ready to test, learn, and improve

Audience

• Marketers and business owners who want to master Facebook Ads
• Beginners who want to run their first successful ad campaign
• E-commerce store owners looking to drive more sales
• Coaches, consultants, and service providers who want more leads
• Freelancers and digital marketers offering Facebook Ads services
• Anyone looking to grow a brand, generate leads, or boost sales through Facebook